We build the software our operating companies need, then sell that capability to other operators.
New Reign Labs is the software-build studio inside New Reign Capital, a Minnesota holdings company. Founded by Zach Brown and Josh Diggs, NRL exists because every operating company inside the portfolio needed software the off-the-shelf market wouldn’t build. CHARLIE for orchestration, Insora for the insurance community, Black & Rose for legal CRM, Noted for court-reporting operations — each one started as something we needed and turned into something other operators wanted to use.
Most of the work concentrates in insurance, claims, legal, and financial services, but the pattern repeats anywhere a team has outgrown spreadsheets, has 5 SaaS subscriptions doing 30% of what they need, and is paying people to glue them together. We replace the duct tape with one platform you own.
We ship in 30 to 90 days. You get a working product, the source code, and ownership of the data and the system.